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Doing Good Is Good for Business: Measuring the Impact of B-Corps

B the change logo

You don’t have to be Bill Gates or Warby Parker or Toms or Patagonia, or any large company, to start doing good by donating money to causes or giving away your product to those in need. As Jason Lim points out in Forbes, “A company simply needs a conviction and attitude of doing things that are bigger than themselves.”

The growing movement

And this is exactly what a legion of B Corps — which calls itself a “movement” — is proving, with 1,767 certified companies, in 50 countries, representing 130 industries. According to B Lab, a nonprofit that offers the certification, 450 new B Corps were certified in 2015, and about 11,000 new companies have used the B Impact Assessment (more on that later).

Steadily Embracing Assistive Tech Worldwide

devices for the disabled

We’ve recently discussed the latest improvements and inventions in the world of assistive technology. This post is an update on what’s been going on nationally globally in the past month.

Although there were no major breakthroughs recently in terms of new devices or technologies coming to the market the related studies and events held worldwide indicate that we’re steadily embracing the need and the marketing opportunities for assistive technologies.

Assistive tech market is growing nationally

The “Disabled and Elderly Assistive Technologies” report released by Research and Markets on May 26, 2016, gave an overview of the current markets and trends for disabled and elderly assistive technologies, including voice synthesizers, Braille readers, and wireless monitoring devices.

Social Entrepreneurship: Feeling Good for Profit

string of lightbulbs, hands reaching to screw last one in

Just like “impact investing,” “social entrepreneurship” has been a buzz term for a while, along with “social responsibility,” “corporate sustainability,” and the concept of B Corporation.

Investing in social entrepreneurship is not just for the public problem-solvers of Silicon Valley who want to do good while turning a profit. Sure, Uber gives rides to jurors in Michigan and Airbnb is working with Portland and San Francisco on streamlining disaster response in case of an earthquake or other emergency, but some argue that every business should be socially conscious.

The Big Deal of Impact Investing

tree in the palm of a hand

We’ve all heard such terms as “social entrepreneurship,” “conscious capitalism,” and “social investment.” Impact investing is part of the same philosophy, meaning that the process provides money for companies and projects meant to benefit the society and the environment — with financial gain.

It’s not cut from the same cloth as other types of investment, but rather serves as an alternative — with its own set of merits, hurdles and how-to guidelines — that is making great strides toward mainstream and has the ability to positively influence human progress. It is also changing the landscape of business practices and philanthropy as we know it.

What is impact investing?

“Impact investing is a spectrum. It means different things to different people,” notes Tony Abraham in his article for Technical.ly Baltimore. The articles praises Brian Trelstad’s (who is partner at Bridges Ventures, a fund manager company specializing in sustainable and impact investing) January 2016 guide in Harvard Business Review on the kinds of impact investing, but still calls it a “wonky breakdown.”

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