- About the Book

NANOCOSM:
Nanotechnology and the Big Changes coming fromthe Inconceivably Small
by William Illsey Atkinson
Published by Amacom Books

Since the beginning of the industrial age, most machines have grown steadily smaller, more powerful, and more complex. Now nanotechnology, based on the science of the infinitesimally small, takes technology beyond most popular definitions of reality, to a realm of molecular machines, cell-sized computers, and other astounding possibilities.

NANOCOSM is like a debriefing of the major players in nanotechnology -- scientists, entrepreneurs, educators, venture capitalists, and government officials. Atkinson probes for their best ideas, converts the answers to common English, then tabulates the results. His quest for the biggest concepts in super-miniature technology leads him all over the globe, from Tsukuba, Japan -- home to the National Institute of Advanced Industrial Science and Technology -- to the Nanotech Planet conference in San Jose, California -- with contributions from Canada, Brussels, Switzerland, Australia, the U.K., New York, and North Carolina.

In NANOCOSM, Atkinson reveals a spectacular view of the immediate future of nanotechnology and its applications in:

As with any phenomenon, nanotechnology has both its naysayers and its zealots, by turns clouding scientific truth with dismissals, prophecies, and pipe dreams. But nanotech is real: The U.S. President recently announced a $500 million National Nanotechnology Initiative, and "Business Week" named nanotechnology one of the Ten Technologies That Will Change Our Lives. NANOCOSM shows why.

In describing his journey, Atkinson brings personality and voice to the hype that surrounds nanotechnology, and successfully makes it approachable for both the hardened scientist and the inquisitive lay person.
-- Randall C. Willis, Senior Associate Editor,
Today's Chemist at Work (American Chemical Society)

...clearly written, lucidly explained, humorous, and even whimsical book.
-- Richard Worzel, Futurist,
author of The Next 20 Years of Your Life

Nanocosm is the nanotechnology book we have all been waiting for: accurate, realistic and oh so readable.
-- F. Mark Modzelewski, Executive Director,
NanoBusiness Alliance

...a scientific travelogue that describes the new nano-frontier in clear everyday language.
-- Dr. David Akin, Business and Technology Correspondent,
CTV News, Toronto

Copyright ©2003 by William Illsey Atkinson. All rights reserved. Printed here with permission of the publisher, Amacom Books, http://www.amacombooks.org. Please feel free to duplicate or distribute this file, as long as the contents are not changed and this copyright notice is intact. Thank you.

- About the Book

The Platinum Rule
by Dr. Tony Alessandra

Discover the Four Basic Business Personalities - and How They Can Lead You to Success

Director, Socializer, Relater, Thinker - Which One Are You?

It takes all kinds to make a business environment. From CEOs to subordinates, from clients to suppliers, from you, yourself, to your colleague in the next office...everyone falls into one or more of these four basic personality types.

Knowing who's who and fulfilling their unspoken-and often unconscious-needs lead to success: more innovation, cooperation, and achievement. Now from two of the country's leading marketing and behavioral experts comes a widely acclaimed guide that raises win-win strategies to new heights. You'll turn the old Golden Rule to pure platinum as you learn to:

* Predict the actions of others and get what you want out of every encounter
* Use individual differences to build dynamic teams
* Close more sales and provide better service to your customers
* Defuse conflict and raise energy, morale, and profits